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What Makes GREAT Outdoor?

Creating art for billboards can be tricky. Your ad needs to be readable from a distance and in a short amount of time (good), but a bold, eye-catching ad is going to be more appealing to viewers (great). A way to remember this is the effect you want your ad to have - BAM! It’s simple, yet memorable.

B = BIG and BOLD

 You want all ad elements readable from a distance.

A = Aesthetically Pleasing

 A quality design draws a viewer's eye more easily, and an ad that’s nice to look at will be more memorable.

M = Minimal Words and Images

 The best way to make your ad readable is to use as few words as possible (7 or less).


Out of home advertising reaches people everywhere! Whether in their car, on their bike, or walking down the street, your next customer will be captivated by your message on a digital billboard. Using effective out-of-home design can strengthen your message and establish your brand. Click the link below to find out even MORE information about how Grace Outdoor can help you create an effective campaign using dynamic media!
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For more information on advertising, contact Grace Outdoor Advertising at or call 803-252-7084.
Copyright © 2020  Grace Outdoor Advertising LLC, All rights reserved.

1201 Lincoln St 
Suite 300 
Columbia, SC 29201

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Grace Outdoor · 1201 Lincoln St · Columbia, SC 29201-6108 · USA

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