The Gift That Keeps on Giving

In our final newsletter of 2019, we took a look at the best and worst examples of regifted data — the internet's December tradition of repackaging user data in the form of end-of-year summaries.

While normally a fun recap of the year's best music, memes, and favorite local restaurants, 2020 wraps illustrate just how unprecedented the last few months have been through collective data.

On PostMates, hand sanitizer orders increased nearly 10,000% in March. The next month, 30 million people downloaded Duolingo to learn a new language. Global search interest for "foster a dog" reached an all-time high on Google. On Reddit, there was a 9,972% YoY activity increase in r/blacklivesmatter. And on Tinder, mentions of the word "vote" doubled. These and so many other insights tell the story of an incredibly difficult but often inspiring year. 

Below is our recap of the recaps. The list includes what we found to be the most interesting and relevant 2020 summaries. Dig in, scroll through, and enjoy the regifted data that keeps on giving as we prepare for new ways of living in 2021. 

Happy Holidays — wishing you all a safe and happy year ahead. 

Chris Perry