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A Backup for Your Backup

by Donna Oser, CAE, MSAE President & CEO

What if your association's website got caught up in a $500K ransomware attack?! Well, it happened to us! The team at Michigan Society of Association Executives got a first-hand look at ransomware this week. Read more.

Member News

SEMCOG Announces New Leadership Team

Southeast Michigan Council of Governments has revealed a revamped leadership team to more effectively guide SEMCOG staff during these unprecedented times. The members, from left to right, are Tiffany Gunter, Misty Jordan, MBA, Xuan Liu, and Kevin Vettraino. Read more.

Yeo & Yeo Wins Award From HK Financial Services

Long-time MSAE member Yeo & Yeo were recently recognized as a Top Wealth Advisory Firm for their work in helping businesses and families achieve their wealth management goals. Individual members of the team were also recognized, as Peter J. Bender, CPA, CFP, also received the President's Club Award for the second consecutive year. Read more.

Tobi Lyon Wins 2020 Greater Lansing Entrepreneur of the Year

Lyon, CEO and Founder of NGAGE Management, was select by a seven-person panel and presented with the award on November 14 during an event on WILX-10 TV. We're particularly proud of Tobi, as she joined our Board this fall. Read more


How Contracting with a Meetings Professional Can Boost Your Bottom Line

With association events increasing in complexity due to the adoption of virtual and hybrid experiences, some associations find organizing and promoting their events has become overwhelming. How can association leadership address the complexity and skills gap without making permanent changes to staffing? Read more.

Topics and Trends

 Saying & Showing Thanks to Volunteers

During the pandemic, many associations have leaned on volunteers more than ever to keep their organizations moving. As the end of the year approaches, let's take a look at how to best thank your volunteers and keep them motivated as we move into the unknowns of 2021. Read more.

Helping Your Members On Their Job Search: 5 Benefits to Offer

We all know how tough a job search can be. Between writing cover letters, the nerves before interviews, and the questions about when to follow-up with prospective employers is nothing short of traumatic. Here are some ways your associations can help your members be more successful in their search for a new role. Read more.

Normal is Over(rated) - For Now

Looking back to "better" times isn't going to help associations, nor is sitting on our hands until pandemic (finally) comes to some sort of ill-defined conclusion. Let's stop wishing and hoping for times and conditions we can't control and focus on what we can do for our organizations right now. Read more.

Virtual Events Have Value. Stop Making Them Free!

Associations need to stop undervaluing their own work by not charging for their virtual events. People will pay for virtual events, they can be great sources of revenue, and making your events free is a really poor message to send to your audience. Read more.

Coronavirus News

Michigan Reports Highest Deaths Since May

On Thursday, Michigan reported 73 new COVID-related deaths, the highest number since May 4. To stop the spread of the virus, Governor Whitmer and Michigan Chief Medical Executive Joneigh Khaldun urged Michiganders to forgo family gatherings this Thanksgiving. Read more.

State Clarifies Remote Work, Requires Employers to Demonstrate "Infeasibility"

MIOSHA has clarified and strengthened its stance on work that must be done remotely, while requiring employers to be able to demonstrate why some workers must come into their places of work. While construction, manufacturing, and other occupations can continue as normal, work that can be done remotely must be done so or employers risk fines. Read more.


Academy of Association Management
Leadership, Diversity & Inclusion

  When an association values differences and creates a welcoming environment – one that is comfortable, inclusive, and empowering – they open the door for innovation, increased participation and an elevated sense of community and belonging for all. With evolving and highly diverse memberships and workforce, statements are not enough. Session participants should come ready to share and explore how associations can value differences and create welcoming environments to maximize member engagement and add value to your associations. Register now.

Academy of Association Management
Meeting Planning

  This session will provide a basic overview of best practices in meeting planning for virtual and in-person meetings from the perspectives of both a veteran meetings planner and a supplier. Participants will gain an understanding of:
  • An event planning timeline from securing a venue through meeting promotions and communications
  • Meeting budget preparation including data collection for assumptions and pricing strategies
  • Speaker identification and contracts
  • Meeting logistics including setup, capacities, special needs as well as food and beverage 
This promises to be an exceptionally helpful session for anyone in the event and meetings space, particularly as virtual events add complexity and nuance to the planning and execution process. Register now. 

Thought Leader Webinar Series
Six Ways to Grow Your Association During a Pandemic

During sudden shocks to our economic system and times wrought with uncertainty, it can seem counterintuitive to be talking about growth. However, if associations are going to be poised for recovery, association leaders need to look beyond defensive measures to focus on growth. Re-tuning and reconsidering value propositions, and taking immediate steps to strengthen and deepen their toolkit for engaging their members, is crucial to survival. This is a practical, hands-on webinar that will have actionable takeaways for association leaders, as well as marketing and membership engagement leaders. Register now.
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