Copy
View this email in your browser
Facebook
Twitter
Website
LinkedIn

Let Us Take 2021 by Storm - Together

by Donna Oser, CAE, MSAE President & CEO

I'll never forget the moment I fell in love with associations. I was 28 years old, had made the career change to associations just four months prior, and I was standing in the back of the room as our conference's opening general session was about to begin. The experience ... Read more.

Member News

SBAM, MACPA, MPA Leaders Call for Congressional Protection Related to PPP Tax Issue

Brian Calley, President of the Small Business Association of Michigan, Bob Doyle, President and CEO of the Michigan Association of Certified Public Accountants and Richard Lamb, President of the Michigan Press Association have called for Congress to weigh-in on IRS plans to not allow PPP recipients to deduct expenses paid for by forgivable PPP loans. Read more.

Traverse City Tourism Receives Silver at Stellar Awards

Traverse City Tourism took home silver at the 2020 Stella Awards, which honors excellence in the meetings industry from around the country. Traverse City Tourism was second only to Louisville in the Midwest region, which includes CVBs from thirteen states. Read more.

Ngage Management Wins 2020 Best of MichBusiness Award

Ngage Management was chosen by the Michigan Business and Professional Association as its winner in the Small Business category as part of its "Best of MichiBiusiness" award ceremony. Particular attention was given by the selecting committee to Ngage's help in developing crucial programs on behalf of their association clients in the healthcare field to aid and assist frontline healthcare workers throughout the pandemic. Read more

MSAE News

Please Update Your Address to Receive Association IMPACT 

We know that you value our publication Association IMPACT, so we want to make sure you're receiving it at a convenient location. In the age of remote work for so many, we realize that you're likely not in the office much these days. 

Please email membership@msae.org to update your address. 

Topics and Trends

ASAE Urges Members to Press for COVID Aid

As Congress negotiates potential financial relief packages, ASAE encourages members to write their legislators to encourage them to include associations in any bills that are drafted. A relief package could be voted on before the end of 2020, so it's imperative that associations are vocal in their calls for support of the industry. Read more.

Meet the 117th Congress 

The new partisan composition in Congress means huge issues like economic relief, regulations, and an impactful plan to deal with the pandemic are all topics that will be decided on by an entity with plenty of new faces. What does it all mean for the association industry? Meet the 177th Congress to find out. Read more.

Big Ideas for Virtual Conferences in 2021 

2021 is the perfect opportunity to test new ideas for your virtual conference. Reduced registration periods, more focused educational tracts, and shorter speaker sessions are all worth testing. The results of these tests can also be extrapolated to your in-person events when they return to the calendar. Read more.

Want to Increase Member Retention? The First
90 Days Really Matter 


How an association thanks, welcomes, and encourages a new member to be part of the family within the first 90 days has a huge impact on retention rates. Here's a helpful guide on how to make a positive impression in the crucial first three months of a members' experience. Read more.

Job Posting

Michigan Chamber of Commerce is Hiring

The Michigan Chamber of Commerce is seeking a staff accountant to manage regular accounting activities including accounts payable, billing, accounts receivable, bank deposits, and expense reporting. This position is part of the Chamber’s operations team and reports to the Chief Operating Officer. Apply now.

Coronavirus News

The COVID Metrics Key to Reopening Michigan

With restrictions in place through December 20, officials have identified the key metrics they'll be watching that will dictate when and how the state will begin the slow reopening process. Read more.

COVID's Victims Are Changing as the Virus Spreads

After pummeling southeast Michigan this spring, the virus has now reached to every corner of the state. Southeast Michigan now has some of the lowest mortality rates thanks to high-levels of mask-wearing and other measures. Other locations in Michigan are now facing the highest rates of infections, hospitalizations, and deaths. Read more.

Events

Academy of Association Management
Meeting Planning


December 14, 2020
 
  This session will provide a basic overview of best practices in meeting planning for virtual and in-person meetings from the perspectives of both a veteran meetings planner and a supplier. This promises to be an exceptionally helpful session for anyone in the event and meetings space, particularly as virtual events add complexity and nuance to the planning and execution process. Register now. 

 

Thought Leader Webinar Series
Six Ways to Grow Your Association During a Pandemic


December 16, 2020
 
During sudden shocks to our economic system and times wrought with uncertainty, it can seem counterintuitive to be talking about growth. However, if associations are going to be poised for recovery, association leaders need to look beyond defensive measures to focus on growth. Re-tuning and reconsidering value propositions, and taking immediate steps to strengthen and deepen their toolkit for engaging their members, is crucial to survival. This is a practical, hands-on webinar that will have actionable takeaways for association leaders, as well as marketing and membership engagement leaders. Register now.

           Academy of Association Management 
Professional Development

 
January 11, 2021

Industry-specific professional development is a core benefit provided by most associations. In this session, participants will discover how quality professional development can drive participation in conferences, workshops, seminars, and webinars. Collectively, the group will consider the changing influence of networking in our customer’s decision to participate and explore content delivery, learning styles, and evaluation of professional development programs. Register now.

    Thought Leader Webinar Series

  EDITing Your Association

January 27, 2021

Help your association cement a stronger and more intentional approach to embracing racial equity and inclusion. Creating a focus on equity is hard work, but it will strengthen your association's effectiveness, your organizational culture, and the ability to achieve your mission. In this webinar, we will discuss the importance of equity work, present a model your association can use, and provide tools to help your association on its journey. Register now.

Copyright © 2020 MSAE, All rights reserved.

Our mailing address is:
1350 Haslett Road
East Lansing, MI 48823

Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list.