Social Impact in Focus: Avila.Diana
This month we are pleased to feature Avila.Diana, founded by Avila Chidume.
Avila created her greeting card business in 2018 with the hopes of overcoming stereotypes and changing the world's perceptions on underrepresented communities.
All of the designs are created by Avila and depict marginalised groups including those with disabilities, identifying as LGBT+, ethnic minorities or problems with mental health.
As a law student, Avila is a strong advocate for human rights and representation, firmly believing that positive change can only be brought about through actions and commitment.
Avila's ultimate goal is to spread awareness, create dialogue and encourage all businesses to reassess their diversity ethos. Additionally, she hopes to create positive change through her work and to one day employ a team of artists from these marginalised groups to create artwork which shares their stories on this platform.
Head over to Avila.Diana's social media accounts to see all of the latest designs and news!