Investing in YOU is the best investment you can make. The brand of you is a living resume and case study.
I recently recorded a podcast about creating a personal brand. And if you follow me on LinkedIn (or any other social platform), you know that I’ve spent the past couple of months doing just that. I took the best of what I’m doing, what I’m thinking, and how I’m helping clients, and I am now sharing it with the world instead of hiding "my light under a bushel," hoping someone discovers me. I know you’ve been seeing me because I’ve heard from many of you, some of which I haven’t talked to in quite a while. What a treat!
The Five Ones brand was born out of my own personal ideals and the vision to build a business. Before I even had a website, I had an idea to create a blog called “Marketing Motivation.” When that didn’t pan out, it turned into this newsletter. Then, when I created the copy for FiveOnes.com, the words catalyst, momentum, and kinetic energy bubbled to the top. They describe my philosophy to a T.
In my copywriting reading travels this month, I scrolled upon this quote: “Momentum creates motivation. Motivation creates opportunity, and opportunity creates results.”