Rapid uptake of EMV contactless payment cards is expanding e-payments by displacing cash for low value transactions - but this success is largely limited to mature card payments markets. Many merchants in Asia would not qualify for a contactless payment terminal even if they could afford to rent one. These are the merchants, or micro merchants, now being targeted by QR code mobile payment providers. Can these merchants be brought on-board the contactless payments ecosystem?
This session of Digital Commerce Asia Pacific explores how to increase adoption of contactless payments in new segments currently dominated by cash.