ILC NEWS from Tohoku

-brought to you by the Tohoku ILC Promotion Council-

Here's the latest news about the local effort for the ILC in Tohoku (northeastern Japan)
A day at the market

○The “Ichi” in Yo-ichi
Ichi in Japanese refers to a place where many people gather to buy and sell goods. It also means a place where small retailers gather to sell their products. Basically, an open-air market/flea market.

With this article, we’d like to showcase some of Morioka’s special Ichi markets like the Yo-ichi market in Zaimoku-cho, Mikoda Asa-ichi Morning Market, and the original K-Truck (lightweight pickup truck) Market in Shizukuishi.

○Yo-ichi Market in Zaimoku-cho
The Zaimoku-cho area of Morioka has six monuments designed around light and music by an old crafts store called Kogensha. These are closely tied to the famed Iwatean author Miyazawa Kenji, and thus, Zaimoku-cho is known as a district where you can enjoy the fantasy world of Kenji. It is in this area where the Yo-ichi market was started in 1974. It is held every Saturday from April to November on the main street in the area, and 2022 marked its 49th year of operation.

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English Menus One Store at a Time: Another World Bar ~Keiji~

As the half year mark approach since I moved to Ofunato, Iwate, I have come to learn that many restaurants are still reluctant to take the next step when accommodating foreigners. And by ‘next step’, I mean the English Menu.

Now, don’t get me wrong. I don’t mean to blame anyone or point fingers since even I, as someone outside the restaurant industry, can think of several reasons why this is the case.

For one, they don’t have the time or money to make an entire English menu for someone who they don’t even know is coming. Two, even if they do make an English Menu it will be hard for them to confirm if the quality is on par with their Japanese Menu. Three, once they make an English Menu they’ll feel the urge to update the English Menu in conjunction with their Japanese Menu, meaning that it will take twice the cost. Lastly, they don’t know how or where to start. Putting aside the big chain restaurants or those with a wide or firm fan base, I feel that these questions will more or less stop local restaurants from taking that next step.

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About Tohoku ILC Promotion Council

This conference, consisting of industry, academic, and government representatives, has been established to promote basic scientific research and to deepen the understanding of the International Linear Collider, as well as to research and maintain the environment during ILC installation.
That's the news for this month! As always, feel free to send us any questions about local activities for the ILC, life in the region, or about working in Japan.

Best wishes,
The Tohoku ILC Promotion Council
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