Note: SIG stands for Special Interest Group. Only RWN members may attend SIG meetings.
Elevate Your Marketing SIG
Tuesday, December 20 • 11:45 am
November Topic: The Power of Email Marketing!
Presented by Toby Myles, CEO/Copywriter, Toby Myles Copywriting, tobymyles.com
In this presentation, I share why email marketing is so powerful when implemented as one piece of your overall marketing strategy. I talk about how to attract the right people through an irresistible lead magnet and then how to convert those people into paying customers through research, a compelling email funnel, and tracking metrics.
Takeaways/Outcomes:
- The importance of not relying ONLY on social media
- How to decide/design your lead magnet to attract the right people
- How to write your email funnel to convert prospects to customers
RSVP: For those who have attended our meetings previously, the Zoom is the same and you should receive a Google Calendar invite. If you are new to the group, please email melanie@melaniewatsondesign.com or join the event in our Facebook group.
Restauranteers SIG
December's get-together will take place on Thursday, Dec 8 at our normal time of 6:00 at The Cub Room, 739 Clinton Ave, Rochester, 585-504-2790. There is parking after 5 pm in the lots to the left and right of the building, as well as street parking. Thursday at The Cub Room is Paella Thursday (must stop drooling)!!! For those not familiar, paella, generally considered Spain's national dish, is "a savory Valencian dish made of rice, cooked on a frying pan with vegetables and meat or shellfish" and, um, hello, has saffron! Their website states they have seafood, chicken, and vegetarian versions available, as well as their regular menu. As usual, attendance is limited to nine (no way I'm missing this!). Please RSVP to Leslie Arduser-Brogan at cactifan@gmail.com.
Community Service SIG
We volunteered with Flower City Pickers, sorting produce donated by vendors of the Public Market, to distribute to community organizations.
December meeting will be on December 19th, at a location TBD. Interested RWN members should contact jean@blasdell.net.
Wine SIG Part Deux
FUN Time at The Peppered Pig on Nov. 17 with Wine SIG Part Deux
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