December 2022

SIG Updates

Note: SIG stands for Special Interest Group. Only RWN members may attend SIG meetings.

Elevate Your Marketing SIG

Tuesday, December 20 • 11:45 am
November Topic: The Power of Email Marketing!
Presented by Toby Myles, CEO/Copywriter, Toby Myles Copywriting,

In this presentation, I share why email marketing is so powerful when implemented as one piece of your overall marketing strategy. I talk about how to attract the right people through an irresistible lead magnet and then how to convert those people into paying customers through research, a compelling email funnel, and tracking metrics.


  • The importance of not relying ONLY on social media
  • How to decide/design your lead magnet to attract the right people
  • How to write your email funnel to convert prospects to customers

RSVP: For those who have attended our meetings previously, the Zoom is the same and you should receive a Google Calendar invite. If you are new to the group, please email or join the event in our Facebook group.

Restauranteers SIG

December's get-together will take place on Thursday, Dec 8 at our normal time of 6:00 at The Cub Room, 739 Clinton Ave, Rochester, 585-504-2790. There is parking after 5 pm in the lots to the left and right of the building, as well as street parking. Thursday at The Cub Room is Paella Thursday (must stop drooling)!!! For those not familiar, paella, generally considered Spain's national dish, is "a savory Valencian dish made of rice, cooked on a frying pan with vegetables and meat or shellfish" and, um, hello, has saffron! Their website states they have seafood, chicken, and vegetarian versions available, as well as their regular menu. As usual, attendance is limited to nine (no way I'm missing this!). Please RSVP to Leslie Arduser-Brogan at

Community Service SIG

We volunteered with Flower City Pickers, sorting produce donated by vendors of the Public Market, to distribute to community organizations.

December meeting will be on December 19th, at a location TBD. Interested RWN members should contact

Wine SIG Part Deux

FUN Time at The Peppered Pig on Nov. 17 with Wine SIG Part Deux

Upcoming Events

Visit the RWN website for a list of all program events, committee meetings, and SIG meetings.

December 14 • 5:30 - 7:00 pm
Jingle Mingle - RWN Holiday Party!

Useful Links

Membership Information

Committee Descriptions

SIG Descriptions

Committee / SIG Calendar

RWN News

Thanks to everyone who helped with the RWN leadership application process. We are very pleased to welcome incoming board members for 2023. Thank you for your willingness to serve!

Christina DeGroff
Jordan Fritz
Jazmyn Haywood
Cat Mattis
Renee Nearpass
Mary Roat
Jui Trivedi

The Membership Committee is looking for RWN Members who also belong to a local Chamber, Rotary, or Kiwanis. Please contact Membership at

Rochester Women's Network has a Facebook Group just for members! If you aren't a member yet, go here to join. 

We have added new email addresses to help members and others reach us more directly, including,,, and These emails, in addition to our general, are checked frequently by committee members, so feel free to reach out should you need anything.

RWN New Members and Renewals

Jodi Atkin
Elsa Bretherton
Rebecca Burglewski
Dana Calcagno
Maria Darby
Sarah Keenan

Karen LaGraff
Mary Roat
Christen Smith
Velvet Spicer
Edie Steele
Melanie Watson

Pssst…. Nancy Woolver tells us that new member Kristy Gonzalez is awesome! We cannot wait to see you at some of our upcoming events Kristy! And welcome!!

Community Connections

General Information:

National Susan B. Anthony Museum & House Monday Lecture Series

Mark your calendars for the last Monday Lecture of 2022 with Nada Odeh! Nada is a Syrian artist, activist, humanitarian, and modern-day poet. Born and raised in Damascus, she came to the United States in 2013 due to the revolution in her country and went on to develop a prestigious art career that is now recognized in multiple countries.

Nada's art and activism help many organizations and artists live the ultimate art experience. This December 12th, she will be speaking to us in person on "Diversity, Inclusion, and Art." To see Nada in person or via zoom, make your reservation below!

Click here to make a reservation

Greater Rochester SCORE has 19 Free Recorded Webinars to help you with your small business:

Nazareth College Tuition Discount
RWN maintains a partnership with Nazareth College, a significant opportunity for members interested in pursuing a master’s degree. The Nazareth College Educational Partnership provides RWN members with a 20% tuition discount and opportunities for professional development, career advancement, network building, and the acquisition of necessary, relevant skills that benefit our members. Members receive the tuition discount for graduate degrees in education, human resources, management, or marketing at Nazareth, in addition to any employer tuition benefits. Please visit the Nazareth Partnership Network webpage for more details and how to apply. 

Open Access 
Alcoholism and other substance-use disorders continue to hurt individuals and families in our community every day. When you or a loved one is ready to seek treatment, call or go to Open Access at 1350 University Avenue, Rochester (585-627-1777). Open Access is staffed 24/7 and welcomes all ages. There will be an evaluation and a connection to an appropriate level of care. Families seeking guidance can call a Recovery Support Navigator at 855-778-1200. RWN member Erin Egloff, the Finger Lakes Addiction Resource Center Coordinator at the National Council on Alcoholism & Drug Dependence, can also guide you to the right resources. Call her at 585-719-3485 or email Recovery IS possible.

Thank you, members!

Supporting Members of RWN help increase the financial stability of our organization. As a not-for-profit, RWN depends on funding from these augmented memberships as an essential piece of our budgetary pie.

Community Partners
Action for a Better Community

Corporate Partners
The UPS Store Baytowne


Alana Cahoon, Grow 2 b U
Lori Coleman, Lori & Erin Photography
Megan Flanagan Mills, Flanagan Mills Insurance Agency
Lauren Goetz, Everyday Hands
Sarah Keenan, Davie Kaplaan, CPA, PC
Ahlia Kitwana, Little Black Buddha
Renee Nearpass, Perinton & Rochester Family Acupuncture
Jessica Southwell, ApPROach Consulting
Samantha Standing, Hope Hall
Tatyana Tymkiv, Tabott Anti-Aging&Regenerative Clinic
Miranda Wilcox, Thrive Potential

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