Esports Insider Newsletter 
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Creating a culture of excellence in esports

In this piece, ESI's new Guest Columnist Caleb Cousens, CEO of Adamas Esports, explores how teams gone by have created winning cultures, and how esports orgs can follow suit. His company has worked with teams such as the Vancouver Titans (Overwatch League), Seattle Surge (Call of Duty League), and Brazilian org INTZ.

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The educational potential of esports: Inside the BIG x Babbel partnership

Earlier this year, Esports Insider reported that Berlin International Gaming (BIG) had partnered with e-learning languages platform Babbel to produce and promote educational content on BIG’s broadcasting channels, including tailored stream animations and social media campaigns.  Among hundreds of collaborations promoting goods and services, this partnership is something unique for esports. Providing additional value through […]

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Banco do Brasil partners with Visa to launch BB Game Series

Brazilian financial services company Banco do Brasil (BB) has announced the BB Game Series, a collegiate esports tournament open to all students in the country. The series, which is in partnership with credit card brand Visa, will feature HearthStone, League Of Legends, CS:GO and Clash Royale tournaments, with a total prize pool of $100,000 BRL (£12,330.27). […]

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ESL finds global betting partner in 1xBet

Esports events company ESL has named bookmaker 1xBet the official global betting partner of the ESL Pro Tour CS:GO and its ESL One Summer & Winter Dota 2 events. RELATED: EPOS secures two-year ESL Gaming Australia partnership The deal will span the entirety of 2021 and remain in effect until IEM Katowice 2022. The partnership will […]

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HyperX announces strategic partnership with Esposure

Gaming equipment brand HyperX has announced a strategic partnership with esports education company Esposure. According to the release, the aim of the partnership is to help increase ‘accessibility to education’, whilst also creating an awareness of careers in esports. RELATED: FACEIT reveals HyperX as first sponsor of collegiate leagues As such, the partnership will provide […]

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MEDIAPRO strengthens LATAM operations with new appointments

Spanish multimedia communications group MEDIAPRO has announced several new hires to LVP’s and UBEAT’s LATAM divisions. This includes the appointment of former VICE Media LATAM Commercial Director Jezer Alarcón, and Andrés Varela, who was previously Riot Games’ Esports Manager in Latin America. RELATED: LVP unveiled as Spanish language channel for VALORANT Champions Tour Alarcón has […]

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Oddin receives funding from strategic investor group

Esports odds feed and risk management provider Oddin has received funding from a strategic investor group. The investment was led by Alex Igelman, founder of Esports Capital Corp. and media technology investor Jeff Sagansky. Financial details surrounding the funding were not disclosed. RELATED: Arland partners with Oddin for enhanced esports offering Vlastimil Venclik, CEO of […]

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NODWIN Gaming receives £16m KRAFTON investment

South Korean video game holding company KRAFTON has invested 164 Cr (~£16.18m) into Indian esports solutions company NODWIN Gaming. According to the press release, the minority investment by KRAFTON is expected to help accelerate NODWIN’s development in South Asia, the Middle East, and Africa. RELATED: Top Indian and SEA esports business developments in February 2021 […]

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University of Kentucky and Gen.G join forces to host invitational tournament

The University of Kentucky (UK) has joined forces with multinational esports organisation Gen.G to host an invitational competition involving other universities. The University of Kentucky Esports Invitational will see a total of nine universities compete in League of Legends, Rocket League, and VALORANT tournaments.  RELATED: University of Kentucky and Gen.G join forces for gaming program Running from March 12th until […]

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Rainbow Six OCL to be broadcast on Seven Network

New Zealand-based esports tournament organiser and broadcasting media company LetsPlay.Live (LPL) has unveiled a partnership that will see the Rainbow Six Siege Oceanic Challenger League (OCL) be broadcast on Australian television network Seven Network. Starting on June 1st, fans will be able to watch the league on the 7mate channel. RELATED: LetsPlay.Live partners with Ubisoft to broadcast Oceanic […]

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Organization.GG secures $610,000 in pre-seed funding

Esports platform Organization.GG has raised $610,000 (~£440,813) in pre-seed funding, with tournament organiser WePlay Esports, QPDigital, and Silicon Valley investors participating in the round. According to Organization.GG’s CEO and Co-founder, Dima Okhrimchuk, the funding will be used to develop the platform’s product and help expand into the North American market by the end of 2021. […]

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The Esports Journal

The definitive esports industry magazine, in both print and digital. A home for long-form esports business content.

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ESI Digital Events 2021

Our ESI Digital series for 2021 will offer education, networking and debate on everything related to the business of esports. 

We'll host three digital events throughout this year; ESI Digital Spring [March 30th-31st], ESI Digital Summer [tbc August], and ESI Digital Winter [8-9th December]

To find out more, head to the page by clicking here or you can reach out directly via

ESI Digital Spring 2021

ESI Digital Spring 2021, over March 30th-31st, will see 60+ expert speakers discuss a range of topics across the business of esports. We'll look at Valve's approach to esports, chess as an esport, and China's dominance, plus our usual Brand Showcases and plenty more.

Over 400 attendees will be in attendance, will you be one of them? Find out more by clicking here. #ESIDIGITAL


Our agency arm. This service is split across Brokerage, Consultancy, & Campaign Activation. We've a strategic partnership in place with CSM Sport & Entertainment

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